Over the last couple of years WordPress has become a hugely popular open source blogging and publishing platform. The ease-of-use as well as the abundance of free retro wp template and plugins have contributed to the attraction and popularity for using WordPress. While there are some great free themes for WordPress, traditionally most only offered basic functionality and simplistic designs.
Since the end of 2007 however an increasing number of WordPress theme developers have been offering premium WordPress themes – themes which are offered for a fixed price. These premium WordPress themes are usually sold for between $50 to $250.
Initially only a handful of talented and well-known WordPress theme designers released paid premium WordPress themes which were well designed, highly functional, top-quality themes that transformed a WordPress installation from a simple blog into a powerful content management system (e.g. magazine, news, portfolio or ‘traditional’ web site). However as the premium WordPress theme business concept spreads, more and more WordPress theme designers have hopped on the bandwagon and filled up their portfolio with premium (paid) wordpress themes, trying to cash on the new trend.
However with greater variety and numbers of paid premium WordPress themes also comes varying levels of quality. So what exactly makes a premium WordPress theme premium and worth the money you have to pay for it? Below are some features that should set a premium wordpress theme apart from a free theme:
1. Unique Design, Quality and Sophistication
Premium WordPress themes should be just that – Premium. They should look better and be of a much higher quality and unique design than compared to those available for free. “Better” is an individual interpretation, so unfortunately it has to be left up to the designer and the buyer to decide what is better for them.